Less than a week until ExpoFerretera 2023 What will be seen at the expo
Buenos Aires, November 2023. The International Exhibition of Articles for Hardware, Sanitary, Paint and Construction Materials stores will open their doors from November 29 to December 2, at the Costa Salguero Center in CABA. Tea We tell you what can be seen at the most important event in the sector
ExpoFerretera 2023 will be full of news and developments, with the latest
innovations and technology in the sector. Professionals and hobbyists will be able to learn everything
what brands bring for the future. There will be an exhibition of materials,
infrastructure, machinery and tools; plus talks and demonstrations
product techniques, from the hand of experts.
With great expectations, the Project Manager of ExpoFerretera 2023, Ezequiel Gorbarán,
expressed: “in this edition we will focus, in addition to providing an ideal space for
Concrete quality business between the main players in the sector, generate meetings
powerful from the training of each professional and the new generations.”
For his part, the President of CAFARA, Sergio Angiuli, emphasized the importance
of “integrating a sector that has always remained attached to tradition, all the
news and developments that can increase the quality of service and keep current
the business". And he highlighted that “instances of training and professionalization are key.”
to sustain the great growth that the industry has. The activities that will take place in
The exhibition is designed to cover all aspects of business management,
adapting the new to what already works.”
ExpoFerretera 2023 is preparing with activities designed to update and
professionalization of the sector. Visitors will be able to participate in talks, training and
visit the Living Ferretero, the Patio Ferretero, where technical assistance will be provided to
new tools and applications. Furthermore, throughout the four days you will have
The CAFARA Lecture Series will take place, designed to train the hardware dealer on
different topics focused on updating knowledge and capturing
New markets.
For their part, Exhibitor Talks will be given, where companies
will take advantage of the opportunity to launch new lines of their products, make
live demonstrations and discuss different topics in the sector, including
will talk about the basic welding processes.
Accreditation can be done online through the website
www.expoferretera.com.ar. Easy, fast and in just a few steps: you must complete a form
with your data and, once the process is completed, you will receive a confirmation that you must
Present at the entrance to the exhibition, along with your DNI. Accreditation is recommended
online so that entry is faster and in this way, avoid crowds in the
Access.
Those who wish can download the ExpoFerretera App, where they can see the
different activities, information about the exhibitors and the site plan; the same
It will be updated during the exhibition with the latest news.
Schedule of talks and conferences
Wednesday 29-11
● “Family Businesses in hardware stores”, from 3 to 4 p.m.
Speaker: Sergio Angiulli, president of CAFARA.
● “Young Hardware Stores: The importance of new generations in the sector”,
from 4 to 5 p.m.
Speakers: Juan Onorato, Jorge Martínez and Kevin Murciano. JE Hardware Store Staff.
● “Increase sales by chat in your hardware store”, from 5 to 6 p.m.
Speaker: Diego Guerri
Thursday 30-11
● “Hardware stores 4.0 How to use marketing and communication to innovate in your
trade?”, from 3 to 4 p.m. Speaker: Christian Nobile, graduate in Communication
UBA social, and UBA lawyer.
“First steps to build your digital strategy in your hardware store”, from 16 to 17
hs.
Speaker: Gabriela Goldaracena, manager of CAFARA, graduate in Sciences of
UBA Communication and UTN User Experience expert.
● “How to go from the traditional hardware store to a reference on social networks?”
from 6 to 7 p.m.
Speaker: Marcos Etcheverry, hardware store owner and influencer in the hardware store sector.
“Presentation of new line”, from 1 to 1:45 p.m.
Speaker: Marcelo Saldis and Hernán Palacio, from Hamilton Professional Brand.
Friday 01-12: Thematic block “Protection Elements”
● “PPE and its certification standards”, from 4 to 5 p.m. Speaker: Dr. Silvina
Rodriguez Tellis, prevention specialist, advisor to Segufer SA for the Industry
on correct selection, use and conservation of Epps.
● “Industrial Safety in the Hardware Field”, from 5 to 6 p.m. Speaker: Hugo
Saidon, director of CAFARA and vice president of Segufer SA.
● “SUPPLY 4.0: Transforming the Present and Future of the
Ferretera marketing”, from 6 to 7 p.m.
Speaker: Lucas Lahitte, graduate in Systems and developer of information technologies.
catering.
Saturday 02-12
● “BASIC WELDING PROCESSES” from 11 a.m. to 11:45 a.m.
Right: ROBERTO SOSA and JAVIER GOURGES, from Topasol S.A
● “Technical Training”, from 12 to 12:45 p.m.
Speaker: Matias Cabas from RPM Consumer Group
● “The coming hardware store”, from 1 to 1:45 p.m.
Speaker: Sergio Angiulli, president of CAFARA.
● “Sales techniques in hardware stores”, from 4 to 4:45 p.m.
Speaker: Sergio Angiulli, president of CAFARA.
● “Presentation of the Kuwait Paints product line”, from 6 to 6:45 p.m. Speech:
Gimena Dusi from AEROFARMA
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