CAFARA Talk Series: find out the complete schedule of activities at ExpoFerretera 2023

2023-11-01 -

The training and professionalization of the sector will have a privileged place in this new edition of the International Exhibition of Articles for Hardware, Sanitary, Paint and Construction Materials. The most prominent speakers and references in the area are preparing to give talks designed to enhance the news of each business.

From November 29 to December 2, at the Costa Salguero Center in CABA, ExpoFerretera 2023 will take place. The most notable event for professionals in the sector and hobbyists awaits with special activities to open training and evolution opportunities for this key sector in the development of our country. Among them, CAFARA will provide a Cycle of Professional Update Talks. In addition to the exhibition of new and current developments in materials, infrastructure, software, machinery and tools, talks will be given about the business and the entire production chain.

With great expectations, the Project Manager of ExpoFerretera 2023, Ezequiel Gorbarán, expressed: “In this edition we will focus, in addition to providing an ideal space to carry out quality business between the main actors in the sector, generating powerful meetings from the training of each professional and of the new generations.”

For his part, the President of CAFARA, Sergio Angiuli, emphasized the importance of “integrating a sector that has always remained attached to tradition, all the innovations and developments that can increase the quality of service and keep the business current.” . And he highlighted that “instances of training and professionalization are key to sustaining the great growth that the industry has. The activities that will take place at the exhibition are designed to cover all aspects of business management, adapting the new to what already works.”

Within this framework, the CAFARA Talk Series will take place in order to encourage the professionalization and updating of the sector:

Wednesday 29-11

● “Family Businesses in hardware stores”, from 3 to 4 p.m.
Speaker: Sergio Angiulli, president of CAFARA.
● “Young Hardware Stores: The importance of new generations in the sector”, from 4 to 5 p.m.
Speakers: Juan Onorato, Jorge Martínez and Kevin Murciano. JE Hardware Store Staff.
● “Increase sales by chat in your hardware store”, from 5 to 6 p.m.
Speaker: Diego Guerri

Thursday 30-11

● “Hardware Stores 4.0 How to use marketing and communication to innovate in your business?”, from 3 to 4 p.m. Speaker: Christian Nobile, graduate in Social Communication UBA, and lawyer UBA.
● “First steps to build your digital strategy in your hardware store”, from 4 to 5 p.m.
Speaker: Gabriela Goldaracena, manager of CAFARA, graduate in Communication Sciences UBA and expert in User Experience UTN.
● “How to go from the traditional hardware store to a reference on social networks?”, from 6 to 7 p.m. Speaker: Marcos Etcheverry, hardware store owner and influencer in the hardware store sector.

Friday 01-12: Thematic block “Protection Elements”

● “PPE and its certification standards”, from 4 to 5 p.m. Speaker: Dr. Silvina Rodriguez Tellis, prevention specialist, advisor to Segufer SA for the Industry on correct selection, use and conservation of Epps. ● “Industrial Safety in the Hardware Field”, from 5 to 6 p.m. Speaker: Hugo Saidon, director of CAFARA and vice president of Segufer SA.
● “SUPPLY 4.0: Transforming the Present and Future of Hardware Marketing”, from 6 to 7 p.m.
Speaker: Lucas Lahitte, graduate in Systems and developer of supply technologies.

Saturday 02-12
● “The coming hardware store”, from 1 to 2 p.m.
Speaker: Sergio Angiulli, president of CAFARA.
● “Sales techniques in hardware stores”, from 4 to 5 p.m.
Speaker: Sergio Angiulli, president of CAFARA.

In addition, the ExpoCehap (Locksmithing and Hardware Exhibition) will take place, convened by the Chamber of Locksmiths of Buenos Aires (CACEBA), which brings together companies in the sector; Likewise, the Patio de los Oficios, where training will be provided to visitors on the use of new techniques and tools. And, as in every edition, there will be the Patio Ferretero, Exhibitor Conferences and Living Ferretero spaces, where small and medium-sized companies will be able to exhibit their monoproducts.

ExpoFerretera will be held from November 29 to December 2, 2023 at the Costa Salguero Center in Buenos Aires, Argentina.
Press information and photographic material:

https://expoferretera.ar.messefrankfurt.com/buenosaires/es.html

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